Attorney Scaler LLC – Privacy Policy
Effective Date: January 29, 2026
This Privacy Policy describes how Attorney Scaler LLC (“Attorney Scaler,” “we,” “us,” or “our”) collects, uses, discloses, and protects information in connection with our advertising, marketing, and lead generation services (the “Services”).
This Policy applies to consumers who interact with our advertisements or lead forms, business clients who purchase leads, and visitors to our websites and systems.
1) Scope of Services
Attorney Scaler is a marketing and lead generation company. We generate inbound consumer interest and deliver legal inquiry leads, including motor vehicle accident (“MVA”)–related leads, to attorneys, law firms, and legal lead distribution networks (“Business Clients”).
Attorney Scaler is not a law firm, does not provide legal advice, and does not determine legal merit, liability, damages, or case outcomes.
2) Information We Collect
Depending on the context, we may collect the following categories of information:
A. Consumer / Lead Information
Name, phone number, email address
Location (city, state, ZIP code)
Incident details provided by the consumer (e.g., accident type, date, injuries, treatment status)
Self-reported responses to qualification questions
IP address and device identifiers
Marketing attribution data (ad source, campaign, timestamp)
B. Communications Data
Call metadata and recordings only where calls are used (if applicable)
Form submissions, messages, or other inquiry content
C. Business Client Information
Business contact details
Billing and payment information
Account communications and support records
We do not intentionally collect sensitive personal information such as Social Security numbers, government IDs, or financial account credentials from consumers.
3) How We Use Information
We use information for the following purposes:
Provide, operate, and improve the Services, including lead generation, qualification, delivery, attribution, analytics, and reporting
Deliver leads to Business Clients based on agreed criteria
Manage Business Client relationships, onboarding, account support, and communications
Process billing, invoicing, payments, fraud prevention, and collections
Monitor quality, prevent abuse, enforce policies, and maintain system integrity
Secure, maintain, and troubleshoot our websites, systems, and infrastructure
Conduct internal business operations, recordkeeping, audits, and compliance
Comply with legal obligations and respond to lawful requests
Protect the rights, safety, and property of Attorney Scaler, users, Business Clients, and others
4) How We Disclose Information
We may disclose information as follows:
A. To Business Clients and Fulfillment Partners
We may share consumer lead information with the Business Client or partner designated to receive the lead, as well as with entities involved in lead routing, delivery, tracking, or fulfillment.
B. To Service Providers and Vendors
We may disclose information to vendors that perform services on our behalf, such as hosting, analytics, attribution, security, CRM, communications, payment processing, and customer support. Vendors may use information only as necessary to provide services to us.
C. For Legal, Compliance, and Safety ReasonsAttorney Scaler LLC – Privacy Policy
Effective Date: January 27, 2026
This Privacy Policy describes how Attorney Scaler LLC (“Attorney Scaler,” “we,” “us,” or “our”) collects, uses, discloses, and protects information in connection with our advertising, marketing, and lead generation services (the “Services”).
This Policy applies to: (i) consumers who interact with our advertisements, websites, calls, or lead forms (“Consumers” or “Leads”), (ii) business clients who purchase leads (“Business Clients”), and (iii) visitors to our websites and systems.
1) Scope of Services
Attorney Scaler is a marketing and lead generation company. We generate inbound consumer interest and deliver legal inquiry leads, including motor vehicle accident (“MVA”)–related leads, to attorneys, law firms, and legal lead distribution networks (“Business Clients”).
Attorney Scaler is not a law firm, does not provide legal advice, and does not determine legal merit, liability, damages, or case outcomes.
2) Information We Collect
Depending on the context and how you interact with the Services, we may collect the following categories of information:
A. Consumer / Lead Information (Information You Provide)
Name, phone number, email address
Location (city, state, ZIP code)
Incident details provided by the consumer (e.g., accident type, date, injuries, treatment status)
Self-reported responses to qualification questions
Any other information you choose to submit in a form, chat, voicemail, or message
B. Communications Data
Form submissions, messages, or other inquiry content
Call metadata (such as date/time, duration, routing details)
Call recordings only where calls are used and recorded with notice (if applicable)
C. Business Client Information
Business contact details (name, email, phone, company)
Billing and payment information
Account communications, onboarding materials, and support records
D. Information Collected Automatically (Cookies, Tracking, and Device/Log Data)
When you visit our websites or interact with our ads, we (and our service providers) may automatically collect:
IP address, device identifiers, and approximate location derived from IP
Browser type, device type, operating system, pages viewed, links clicked, referral URLs
Advertising/marketing attribution data (ad source, campaign, timestamp, lead ID, and related analytics)
E. Information From Third Parties
We may receive information from advertising platforms, analytics providers, and lead delivery/routing partners (e.g., ad performance and attribution signals) to measure and improve campaigns.
F. Sensitive Information
We do not intentionally collect sensitive personal information such as Social Security numbers, government IDs, or financial account credentials from Consumers.
3) How We Use Information
We use information for the following purposes:
Provide, operate, and improve the Services, including lead generation, qualification, delivery, attribution, analytics, and reporting
Deliver leads to Business Clients based on agreed criteria
Communicate with you about your inquiry and provide operational, administrative, billing, or support communications
Process billing, invoicing, payments, fraud prevention, and collections
Measure marketing performance, troubleshoot campaigns, and maintain lead quality/integrity
Monitor quality, prevent abuse, enforce policies, and maintain system integrity
Secure, maintain, and troubleshoot our websites, systems, and infrastructure
Conduct internal business operations, recordkeeping, audits, and compliance
Comply with legal obligations and respond to lawful requests
Protect the rights, safety, and property of Attorney Scaler, users, Business Clients, and others
4) Cookies & Tracking Technologies
We use cookies and similar technologies (such as pixels, tags, SDKs, and local storage) to:
Operate our websites and remember preferences
Understand website usage and improve performance
Attribute leads to advertising campaigns and measure results
Support advertising and retargeting (where enabled)
Your choices:
You can control cookies through your browser settings (including blocking or deleting cookies).
Some features may not function properly if cookies are disabled.
Where required, we will provide additional choices through a cookie banner or similar mechanism.
Global privacy signals: Certain jurisdictions recognize browser-based opt-out preference signals (e.g., Global Privacy Control) for opt-outs related to “sale/share” or targeted advertising, and we will honor them where applicable.
5) How We Disclose Information
We may disclose information as follows:
A. To Business Clients and Fulfillment Partners
We may share Consumer lead information with the Business Client or partner designated to receive the lead, as well as with entities involved in lead routing, delivery, tracking, attribution, analytics, fraud prevention, or fulfillment.
B. To Service Providers and Vendors
We may disclose information to vendors that perform services on our behalf, such as hosting, analytics, attribution, security, CRM, communications (including SMS providers), payment processing, and customer support. Vendors may use information only as necessary to provide services to us.
C. For Legal, Compliance, and Safety Reasons
We may disclose information to comply with law, regulation, legal process, or governmental request; to enforce our agreements and policies; and to protect rights, safety, and security.
D. Business Transfers
Information may be disclosed or transferred in connection with a merger, acquisition, financing, reorganization, bankruptcy, or sale of assets.
6) Consent, Lead Sources, and Accuracy
Consumers provide information voluntarily in response to advertisements, forms, calls, or other lawful marketing channels. Information is self-reported by Consumers.
Attorney Scaler does not guarantee:
Accuracy or completeness of consumer-provided information
Legal merit, eligibility, or case outcomes
That a lead will result in representation, settlement, or fees
Business Clients are responsible for independent intake, verification, and compliance.
7) Calls, Recording, and Consent (If Applicable)
Where calls are used as part of a campaign:
Calls may be recorded with notice provided
By continuing after notice, callers consent to recording and use as described in this Policy
Business Clients are solely responsible for any additional notice, consent, or disclosure requirements applicable to them
8) SMS, Email, and Communications (Including SMS Opt-In Details)
We may send operational, administrative, billing, support, or inquiry-related communications.
A. SMS Opt-In / Consent
If you provide your phone number through a form, inquiry, or other interaction, you may receive text messages related to your inquiry and/or service-related updates. Where required, we will obtain your consent (for example, via a clear opt-in checkbox or similar mechanism).
Consent is not a condition of purchase.
Message frequency varies depending on your interaction and the nature of the inquiry.
Message and data rates may apply.
B. SMS Opt-Out and Help
To stop receiving text messages, reply STOP at any time.
For help, reply HELP.
C. Business Client Communications After Lead Delivery
Marketing or follow-up communications by Business Clients or third parties are governed by their policies and compliance obligations. Attorney Scaler does not control and is not responsible for Business Client communications after lead delivery.
D. Mobile Information Sharing Statement
We respect your privacy. We only use information you provide through SMS to transmit your messages and respond to you. This includes sharing information with platform providers, phone companies, and other vendors who assist in message delivery.
Mobile information will not be shared with third parties/affiliates for marketing/promotional purposes.
Text messaging originator opt-in data and consent will not be shared with any third parties.
9) Data Retention
We retain information only as long as reasonably necessary for:
Service delivery
Business operations
Legal, compliance, dispute resolution, audit, and enforcement purposes
Retention periods vary based on data type and legal requirements.
10) Data Security and Handling
We use reasonable administrative, technical, and physical safeguards designed to protect information, which may include access controls, encryption in transit where appropriate, logging/monitoring, and vendor risk management practices.
However, no system is completely secure, and we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of any credentials you may use to access Business Client systems (if applicable).
11) User Rights and Choices
Depending on your state of residence, you may have rights regarding your personal information, which may include the right to:
Access/know what personal information we have collected about you
Request deletion (subject to legal exceptions)
Correct inaccurate information
Obtain a portable copy of certain information
Opt out of certain processing, including targeted advertising and certain disclosures that may be considered a “sale” or “share” under applicable law
Not be discriminated against for exercising your rights
How to submit a request: Use the contact information in Section 14. We may require identity verification. If you use an authorized agent, we may request proof of authorization and verify your identity.
Appeals (where applicable): If we deny a request, you may have the right to appeal by replying to our decision email or contacting us with “Privacy Appeal” in the subject line.
12) California Privacy Notice (CCPA / CPRA)
A. Categories Collected
Identifiers (name, contact info)
Commercial information (billing, services)
Internet/network activity (cookies, device/log data)
Audio information (if applicable)
Approximate geolocation
Professional/business information
Other information provided in communications
B. Purposes
As described in Section 3.
C. Disclosures
To Business Clients, vendors, legal authorities, and transaction partners (as described in Section 5).
D. “Sale” or “Share”
Certain disclosures of personal information to Business Clients or attribution/advertising partners may be considered a “sale” or “share” under California law.
E. California Rights
California residents may request access, deletion, correction, and opt-out of sale/sharing. Where applicable, we also honor recognized opt-out preference signals (e.g., Global Privacy Control).
F. Sensitive Personal Information
We use sensitive personal information only as permitted by law for service delivery, security, and compliance.
13) Children’s Privacy
Our Services are not directed to children under 13. We do not knowingly collect personal information from children under 13.
14) Contact Us
Attorney Scaler LLC
Email: [email protected]
Address: 271 NE 211th St, Miami, FL 33179
15) Changes to This Privacy Policy
We may update this Policy from time to time. Updates will be posted with a revised Effective Date. Continued use constitutes acceptance.